In early 2011, Google announced a major change to its search algorithm called "The Panda Update," which changes the world’s most trusted search engine is ranking websites according to the most relevant search terms. The Panda Update has been a huge story in the Internet marketing world because it fundamentally changes how your business is getting found by new customers who are looking to buy at the exact moment of search.
Since search engine optimization—the practice of creating a website so that it gets found on the search engine by potential customers—is the foundation of a strong online marketing strategy, the Panda Update is a very important development.
However, there’s a lot of confusion as to why Google made changes its search results and how to adapt to these changes. So we’ve created this eBook to show you how to get ranked No. 1 on Google and beat your competitors in the new post-Panda SEO world.
In this eBook we’ll show you: