Social Media Marketing So you’ve now implemented your social media marketing campaign. The next step is to measure your social media success. But how do you go about measuring your social media success? There are several, key metrics you can … Continue reading →

Google has announced that there are some new social media integrations that will show up in its Universal Search results. This does not come as any sort of shock to Internet marketing companies or any business professional who keep an … Continue reading →

We recommend you read this article by Nicholas Jackson, who examines how social media is changing conventional marketing by creating demographics based on interests as opposed to gender, race or age. As the articles explains, traditional marketing strategies relied on … Continue reading →

There are many people out there who have been told that they should use social media marketing to grow their business but they remain skeptical. Why? Because there’s a myth that social media marketing is not quantifiable, that it is … Continue reading →