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What Google+ Means for Your Rankings

Although Google + is still new, the power that Google now possess as both a social media platform and a search engine is causing a great deal of intrigue and even a little concern. Google’s + Program, which is based … Continue reading

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Optimizing Your SEO Strategy for Panda 2.2

Last week it was announced that Google’s latest search engine update, called Panda 2.2, is here, and unlike the last panda, which was specifically geared to eliminate sites with poor content, Panda 2.2 has a wider focus. According to SEOmoz, … Continue reading

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Is Google’s +1 Button Now for Everyone to See?

There are some who claim that an overemphasis on technology has made our society less, well, social, if you will—having replaced our conversions with texts or emails and our soccer games with video games. But Google’s +1 button seems to … Continue reading

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Google Officially Acquires Admeld

Last week there was speculation that Google purchased Admeld for an amount somewhere near $400 million. Today, Google publicized the official acquisition but without disclosing the official price. Admeld is a three-year old yield optimization firm based in New York … Continue reading

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iCloud Promoting New Wireless Generation

Whereas the center of digital life used to be your computer, the new center of digital life will be in the cloud. We got a glimpse of this at the Apple Worldwide Developers Conference (WWDC) yesterday when Steve Jobs introduced … Continue reading

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Will Google’s New App Change the Mobile Market?

Google’s blog announced a new mobile app coming out soon called Google Wallet that replaces the normal check out payment process with a one-tap online payment through the client’s smartphone. Google thinks this mobile app could potentially revolutionize online commerce … Continue reading

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Google Zeitgeist 2010: How the World Searched

A fun and interesting read is this Google Zeitgeist 2010 article that explains what the world searched for in its search engine. By aggregating billions (literally) of searches, Google was able to index what people are looking for on the … Continue reading

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LinkedIn’s Share Button and the Future of Social Media Marketing

LinkedIn launched its new share button, as Mashable reported. LinkedIn, a social network for professional relationships, has created a way for users of its site to share content on their profile. LinkedIn now allows its users to more freely share … Continue reading

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4 Tips for Boosting Holiday Sales Online

It is Thanksgiving Week. You know what that means: Holiday shopping season is upon us. And the biggest consumer day of the season is Black Friday, which is four days away. While the brand name companies can sit back and … Continue reading

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