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Emarketer sais that native advertising (e.g. Facebook, Twitter & Tumblr ads) is going to be as big of a spend budget as standard digital display advertising! http://www.emarketer.com/Article/Whatrsquos-Next-Native-Ads/1010696/1What's Next for Native Ads?www.emarketer.comThe debate over how to define native advertising continues. However, according to a new eMarketer report, marketers are investing more in native ads as they flourish across social media, content portals, news properties, and more.